Affiliate Marketing Zone

The Power Play Interviews: Markus Frind- $3 Million in 6 Months

This is the first in a series of Internet Success Stories that you will begin to see on the Power Play Blog. Hope you enjoy them!

Markus Frind, the creator of Plentyoffish.com is a success story worth noting, as he has managed to take a niche formerly ruled by giant corporations and give it his own brand of marketing savvy. A case of David vs. Goliath, where the little guy comes out on top in the end. Markus is the top "individual" adsense publisher in terms of pageviews. Lets find out what some of his secrets are as he shares some advice with our readers. Feel free to comment!

Markus, what is your experience in computer programming and how did it prepare you for becoming a webmaster?

The average pageviews a day is around 14 million for the last week. I'm getting another 80 million pageviews a day from users polling the site to see if they have new messages. Really intensive bandwidth wise!

When I go to your website, I notice that the ads are targeted to my region, yet I have not even registered- can you explain to our readers how you accomplish this feat?

I'm just using ip2location.com- Basically i take your IP, look it up in the database and it tells me what your city is. I then bring up a list of users in your city, nothing magical about it at all.

Are most of your visitors coming primarily from search engines (SERPS), or are you finding that they come from other avenues? Do you actively advertise in the media?

Search engines account for something like 2% of my traffic. The vast majority of my traffic, like any other site with over 5 million pageviews a day comes from word of mouth, and repeat visitors.


The services on your site seem to be offered at no cost to the registrants. Is there some advantage you have over your competitors that allows you to do this?

I've developed new algorithms that allow me to create a mega site for next to no cost. Several years ago I created algorithm that was thousands of times faster then the algorithm used in the 1990's to find a string of 22 prime numbers. At the time a professor used several super computers and hundreds of regular computers over the course of several years to find a record. I did the same thing on 1 computer in 2 weeks.

Fascinating! Are there any other sites you currently maintain, or is plentyoffish.com the only one?

Its the only site at the moment. I've got a few other sites I registered for friends so they could learn to do marketing/affiliate stuff. At this point i think 1 site is enough.

Any tips for those looking to create a profitable endeavor on the internet?

IF someone else thinks what you are doing is a cool idea I'd say it isn't... Find something no one else thinks is important and build up a site with big traffic in that area. Also keep in mind, sites that have low monetization today but have traffic may be the gold mines of tomorrow. In the internet world anything and everything will be monetized at some point and traffic is king.

Traffic is King- very wise advice, Markus. One last question- How do you find the time to maintain such a large commodity on the internet? Surely you must have some other interests in life besides programming and website monitoring?

It only takes a hour a day on average, but its very tiring work. I spend the other couple of hours reading and seeing what is going on.

Thanks For Reading
Regards PMM Team

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SEOBlogBuilder: A Review

If you operate one or many websites or blogs, SEOBlogBuilder can easily become an invaluable part of your efforts to achieve higher traffic results. SEOBlogBuilder is an automated blogging software that automatically creates content for the blogs on your sites that are search engine optimized.

Since blogs and search engine optimized web content are considered among experts to be the most effective ways to achieve the highest possible search engine ranking, the faster and better you can add this type of content to your own website, the sooner you will dramatically raise the amount of traffic that your site receives.

This product leads its users to the simplest, fastest, and cheapest method for attaining inbound links. The reason behind the success of SEOBlogBuilder is the efficacy of using keywords within your blog content because it registers among search engines that the site is frequently being updated, and they will therefore send their indexing spiders to crawl it more frequently; indexing your content more often, using precisely the keywords you want and need.

The more your website is crawled by search engine spiders, the better your chances of achieving high ranking in searches from prospective visitors to your site. Furthermore, with more blog pages on your site, there will be more one-way links for the different pages of your site. One way links are a vital part of today's strategies for attaining the best ranking on search engines.

Blogs are special among the different kinds of web content as have a pinging system built into them so that they automatically notify search engines and RSS services that the content of your site has been changed.

Of course, there are other automated blogging softwares out there, however, they are flawed in that they rapidly consume the resources of your server, shutting down your account. Furthermore, they are able to manage only one blog at a time. Additionally, the ability to search engine optimize the content within these automated blogs is quite limited.

These areas are where SEOBlogBuilder really stands out. It's advantages include the following:

•  Automated blog content creation (everything from content to inbound links)

•  Back linking

•  Posting to as many blogs as you want

•  Build merchant data feed sites

•  Add supplementary content to your posts to eliminate duplicate content filters

•  Search engine optimized content, using proper keywording techniques

•  Use of Wordpress and Blogger blogs

•  And much, much more

The SEOBlogBuilder turnkey solution is well priced, with everything that you need for all of the features that you can possibly want, and it comes with a list of useful additional bonuses, free, that sweeten an already great deal.

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What is a blogger? A blogger is a cross between an educator, an entertainer and an orator; each blogger 'owns these three hats' and 'wears' each of them while in different moods. One other commonality between bloggers is: each blogger is in search of an audience.

Pack your bags! If you recognize yourself in the preceding paragraph you are ready to begin your journey into the blogosphere. There are only a few things you need to do to make your journey a success:

Find a home for your blog

Find a focus for your posts

Learn “Bletiquette”

Persevere

Find a home for your blog! You need a host for your blog, some are free, some charge a small amount per month for their service, some are simple to use and some require more technical knowledge, some have more features than others; choose carefully, once you've established your blog and have a few regular readers you may not want to change your address (your URL).

Start by surfing the Internet and the blogs to see what bloggers have to say about their hosting programs. Don't get in over your head by picking a blog host that requires a technical expertise that is beyond your current capabilities. There are many free hosts that are more than adequate to start you off and are customizable -- as you gain new technical skills you can edit your blog template to make your blog look like you want it to look and do almost anything you want it to do, all without changing your URL.

If you are using free hosts start blogs at two or three host sites just to see which one you like best and which one gives you the most capabilities right 'out of the box.' When you find one you are happy with, be nice and go back and cancel your other blogs.

Find a focus for your posts! Most every blog has a theme, a theme that sets the tone for most (not necessarily all) of the posts on that blog. Your blog can be a topical blog that focuses on a special interest of yours (politics, religion, health care, science, engineering, cooking etc.); a personal blog that focuses on what you are doing that day, where you have been, where you are going or any aspect of your life's journey; or a showcase blog that displays your writing, art, photography, or etc.. Some posts will not fall into your blogs main theme and that's OK -- your blog is a reflection of you, and we all have different moods . . . we all 'wear different hats;' don't decide not to post just because you feel like writing 'something different.'

“Bletiquette!” The objective of most bloggers is to attract a regular readership; to do that you need to display some basic (really common sense) blog etiquette (bletiquette!):

When commenting on a post, stick to the point, don't get personal or abusive.

Never comment as “Anonymous;” if you are ashamed to use your actual blogger name, don't comment.

Try to respond to all comments on your post, even if it is just to say “thanks for commenting” (but don't expect all bloggers to do this).

Don't get personal by asking personal questions unless you have a long-standing relationship with the other blogger; bloggers enjoy the relative anonymity of a blog and a blogger name.

If you are “flamed” (verbally attacked for something you wrote) don't get into a “flame war;” respond politely or not at all.

Never take a block of text, a unique phrase, a picture, a graphic or anything else from another blog or from any web page and use it in your post as is, without clearly indicating where it came from.

Persevere! Bloggers blog! That's what they do! If you post every day you will improve not only your technique but also your readership; don't give up.

Bloggers are very much like novelists. Novelists write every day and finally reach the end of the novel. Then they submit the novel to publishers, file their rejection notices and resubmit to other publishers. Eventually, every novelist who perseveres gets published . . . eventually every blogger who perseveres gets a loyal readership and his or her own measure of success.

If you subscribe to the micro persuasion model of public relations, then you would agree that the Internet is the new frontier in marketing. Blogs are increasingly becoming the medium of choice for companies and entrepreneurs in bringing their brands and products closer to consumers. E-commerce sites are fast becoming widely-accessible, and a variety of products can now be purchased online, from clothes, to computers, to cars. The World Wide Web is one big conversation, and companies are vying to join in, get to talk back, and get feedback in return.

The essential thing for a company to do is to initially create an online presence. As long as you're there, online and accessible over the Internet, people are bound to seek you out, in their quest for information. Imagine how much more business you can generate if you actively pursue marketing activities online. Imagine if your company website or weblog comes out as number one in Google for a generic search on your product or service. You can literally bring your brand closer to hundreds of millions of people who go online.

This is what the Internet Marketing Blog is all about. Here, we intend to share whatever knowledge and expertise we have to help businessmen and entrepreneurs harness the power of the Internet in effectively marketing products and services. We will explore the various avenues by which you can spread the word about your company or brand. We will help with the best practices and most sustainable methods-this is a fickle industry, after all. What's in today may be passé tomorrow. So we would delve into both tried-and-tested and new-and-upcoming Internet marketing techniques.

Blogs and Blogging.

The concept of Web 2.0 has given power to the consumers of information to be content-producers themselves. Blogs and blogging have become indispensable tools in marketing one's products, services, and brand. With blogs, companies can join in on the big conversation, and hence reach out directly to their clients, with a very effective talkback mechanism.

Search Engine Optimization.

What used to be a black-hat, or illicit, trade is now a recognized profession in the Information and Communications Technology industry. Search engine optimizers, or SEOs, pride themselves in being able to quickly, effectively, and legally raise a website's rankings in the popular search engines, in order to attract more clients, and hence generate more business. After all, majority of online business is generated from fresh traffic, or first-time users who come straight from the search engines. It's always a good feeling to be number one on Google, or at least on the first page, for relevant searches.

Online Revenue Streams.

We will also discuss how you can actually earn revenues online, through the various pay-per-click advertising, referral, and affiliate programs available. We shall also explore the different models, from contextual ad-generation, to fixed, per-impression advertising.

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